Everything your clients need. Nothing you don't.
One platform for programming, nutrition, check-ins, messaging, video calls, payments and wearables — and every client you'll ever coach.
Five tools, one platform
Stop duct-taping your stack together
Programming
Build, assign and auto-progress training. Your prescription, delivered exactly.
Nutrition
Barcode, photo and voice logging. Recipes, macros and honest daily totals.
Check-ins
Custom forms, progress photos and the trends to see what's changing.
Payments
Charge clients direct to your Stripe. Zero platform fee, ever.
Wearables
Steps, sleep and heart rate from Apple Health, Health Connect, Fitbit, Oura and Garmin (coming soon).
Teams
Run a studio. Multiple coaches, shared libraries, your brand throughout.
A closer look
Built deep where coaching gets hard
Programming
A real periodisation engine, not a spreadsheet with a login
Author a mesocycle once — blocks, waves, deloads, progression rules — and the engine resolves every week's numbers for every client. Logged performance feeds back as suggestions beside the plan, so you decide what changes.
- Progression rules that read logged RPE, RIR and reps: double progression, RPE-autoregulated, percentage waves
- Suggestions render beside the prescription — your plan is never silently rewritten
- 1,900+ exercises built in, most with a demonstration video, plus your own — found by a search that forgives spelling, word order and gym slang
- Draft a full program with AI, import the one you already run from a spreadsheet, PDF or photo, or build a week-by-week plan with no blocks at all
- A client swaps a lift they can't do and tells you why; a program can run until you say stop
Nutrition & recipes
1,500 recipes in the box. Macros computed, never invented.
A photographed recipe library your clients can actually cook from, with every macro computed from a USDA food database rather than guessed. Build meal plans from recipes, or let clients log their own way.
- 1,500 built-in recipes, each with a photo, method and per-serving macros
- Macros computed from 8,028 USDA whole foods — the same numbers your plans and their diary use
- Clients log by search, barcode scan, meal photo or voice — whichever is fastest at the time — or log a whole plan meal in one tap
- Set targets per client; the daily totals are the server's, rendered honestly
- Import your own recipes from a photo, a PDF or pasted text; every plan ships with a shopping list
Check-ins
Ask exactly what you need, on the cadence you choose
Build a check-in form from twenty-one field types — scales, numbers, choices, dates, photos, file uploads and a signature — then assign it weekly, fortnightly, monthly or one-off. Submissions land in a review inbox.
- Photo and file answers, so form checks and progress shots arrive with the words
- Numeric answers chart themselves into per-client trends over time
- Review with private notes, and compare any two submissions side by side
- Every submission carries the client's 7-day average weight, worked out for you
- Clients fill offline; drafts survive until they're ready to send
Messaging
Not a chat box bolted on the side
Coaching happens in the conversation. So it carries what you actually need to say — your voice, a form-check clip, the recipe you want them to try — and it reaches every client without you typing it twelve times.
- Direct threads and group chats you own
- Voice notes, transcribed automatically
- Video clips for form checks
- Photos, PDFs and files
- Share a recipe, resource or check-in as a tappable card
- Schedule a message to land later
- Saved replies with the client's name filled in
- Broadcast to everyone — each client gets their own thread
- Reactions, replies, @mentions, pins and search
- Edit or unsend what you just sent
- Read receipts, typing, per-thread mute and mark as unread
- Real-time on desktop and phone, with push
Automations
The follow-ups you'd do if you had the time
Flip on a ready-made rule — congratulate a PR, welcome a new client, nudge a missed session — or build your own from scratch: pick a trigger, add a condition, choose what happens. Every rule runs inside the same safety rails, and every run is audited.
- Twelve ready-made templates, one toggle each — from missed sessions to failed payments
- Build custom rules: your trigger, your conditions, your words — message the client or alert yourself
- Fires once per trigger — a rule can't double-message a client, ever
- Rate-capped per client, paused clients excluded, every outcome logged — one switch turns it all off
Resources
Your guides, videos and PDFs — in their app, not their inbox
Keep your onboarding guides, technique videos and mobility PDFs in one library, and share them per client, per folder, or with everyone you coach.
- Share a whole folder once; new clients inherit it as they join
- Or share a single file with a single client
- PDFs, images and videos open inside the app, always current
- Link resources to a paid service, a program or a meal plan so they unlock the moment a client is on it
Habits & wearables
The daily stuff, tracked without nagging
Assign the habits that actually move the needle and let the data do the ticking. Steps, sleep and resting heart rate flow in from the devices your clients already wear.
- 39 starter habits built in, or write your own — daily, chosen days, a weekly target, or a photo
- Apple Health, Health Connect, Fitbit, Oura and Garmin (coming soon)
- A step-goal habit completes itself from real data; a manual correction always wins
- Streaks and a month view the client can see — no red badges, no guilt
- A morning reminder at the time you set, in each client's own timezone, saying what's due that day
Calendar, calls and reviews
Face to face, without leaving the app
Book a 1:1 on the calendar and it lands on both of yours. Flip on a video call and the room is made for you — nothing to send, nothing to install. And when a week deserves more than a message, record your screen talking through it and it lands in their chat.
- A coach-wide calendar — month, week and schedule views — with your own events beside the sessions
- Book a 1:1 and the client is told the moment you do, and again if it moves
- Repeat a session every week or fortnight; move one week without touching the rest
- Video calls inside Valeva: a private room per session, open fifteen minutes before, and both of you join from the entry — no link to send
- Record your screen talking through a client's week, your camera in the corner if you like; it lands in their chat as a video they can play full-screen
- Send a review the moment you finish, or schedule it for tomorrow morning
- Clients add their own events and choose what to share with you; Google Calendar syncs in
- Coach on the phone too: the roster, chat, check-in reviews, the calendar and the program builder all run in the coach app
Payments
Your Stripe, your money, our 0%
Clients subscribe to you through your own Stripe account, and Valeva adds nothing on top — the coach seat is the only thing we charge. Everything a real coaching business needs to bill with is built in.
- Monthly, weekly, fortnightly or one-off services, with an optional setup fee
- Pause a subscription, move a billing date, or raise a price — the client accepts the change before it bites
- Failed payments surface on your home page; the client fixes the card on Stripe's own page
- A statement that matches your bank: payouts, Stripe's fee and a receipt per payout
- Clients who pay you in person get the same access, switched on by hand
Teams
Run a studio, not a spreadsheet of logins
Invite coaches into one organisation. Every client belongs to a coach, the head coach sees the whole roster, and the brand on every client's phone is the studio's.
- Owner, admin and coach roles, one seat per coach on one bill
- Share a template, exercise, habit or recipe with the team — or keep it private until it's ready
- A head coach reads any client's hub and any colleague's programs, and moves a client between coaches
- One brand for everyone: the organisation's colour and logo override each coach's
- Offboard a coach and hand their clients over in one step
Everything, ticked
Every feature, on both plans
No ladder, no add-ons. Everything below is in the product today, on Free and on Pro alike.
| Feature | Free | Pro |
|---|---|---|
| Programming | ||
| Periodised builder: blocks, waves, deloads, progression rules | ||
| Suggestions from logged RPE, RIR and reps, beside the plan — never a rewrite | ||
| 1,900+ exercises with demo videos, coaching tips, muscles and level | ||
| Your own exercises, with photos, form videos or a linked clip | ||
| Reps, holds, distances and AMRAPs; RPE, RIR, %1RM or bodyweight | ||
| A weekly plan for coaches who think in days, not blocks | ||
| Import the program you already run from a spreadsheet, PDF or photo | ||
| Programs that run until you say stop; pause and resume at will | ||
| Ad-hoc workouts when a client trains off-plan | ||
| A lift's whole history on the phone, mid-workout — what did I do last time? | ||
| A private injury register that warns you at assign time | ||
| Branded PDF export | ||
| Nutrition | ||
| 1,500 photographed recipes, macros computed from 8,028 USDA foods | ||
| Meal plans built from recipes, with a shopping list and PDF | ||
| Clients log by search, barcode, meal photo, voice or one tap on the plan | ||
| Targets per client, fibre tracked, grams or ounces | ||
| Copy yesterday's meals, one-tap usuals, favourites | ||
| Import your own recipes from a photo, a PDF or pasted text | ||
| AI and automations | ||
| Draft a program or meal plan by conversation, then edit it like your own | ||
| Every number resolved by the engine, never invented by the model | ||
| 12 ready-made automations, plus custom rules in your own words | ||
| Follow-up sequences that sound like you and stop on their own | ||
| Fires once per trigger, rate-capped per client, every run audited | ||
| Check-ins and progress | ||
| Forms from twenty-one field types, including photos, files and a signature | ||
| Weekly, fortnightly, monthly or one-off; clients fill offline | ||
| Review inbox, side-by-side compare, private notes | ||
| A 7-day average weight on every submission | ||
| Guided progress photos with pose tags and a before-and-after slider | ||
| Body metrics, charts and DEXA scan import | ||
| Goal weight; metric, imperial or stone | ||
| Messaging, calls and reviews | ||
| Voice notes with transcripts, video clips, reactions and replies | ||
| @mentions, pins, edit, unsend and search | ||
| Broadcasts, quick replies, scheduled sends, group chats | ||
| Screen-recorded weekly reviews, sent now or later | ||
| 1:1 video calls booked on the calendar, joined from the entry | ||
| Read receipts, typing, per-thread mute, mark as unread | ||
| Habits and wearables | ||
| 39 starter habits or your own: daily, chosen days, weekly or photo | ||
| Apple Health, Health Connect, Fitbit and Oura; Garmin (coming soon) | ||
| Habits that complete themselves from real data; a manual entry always wins | ||
| Streaks and a month view the client can see — no guilt badges | ||
| A morning reminder at the time you set, in their timezone | ||
| Clients | ||
| A client hub: everything about one person on one screen | ||
| A needs-attention queue, most urgent first | ||
| Private notes with files attached, and a note on each coached session | ||
| A calendar with sessions, events, repeats and Google Calendar sync | ||
| Communities: a posting wall for your clients, with block and report built in | ||
| Invite by email, by link, or with a QR join code | ||
| Clients browse the exercise and recipe libraries themselves, offline too | ||
| Business | ||
| Stripe Connect payments at 0% platform fee | ||
| Weekly, fortnightly, monthly or one-off services, with setup fees | ||
| Pause, change the billing date, or version a price the client must accept | ||
| Failed payments surfaced, payout history reconciled to your bank | ||
| Off-app access for clients who pay you in person | ||
| Resources shared per client or folder, or unlocked by a subscription, a program or a meal plan | ||
| Email a plan as a PDF to someone who isn't on Valeva yet | ||
| Your brand, your team | ||
| A branded client app in your colour and logo | ||
| Your cover photo on their Your coach screen and on every invite | ||
| Teams: multiple coaches, shared libraries | ||
| A head coach who reads any client's hub and any colleague's programs | ||
| Offline-first logging that syncs when signal returns | ||
| A coach app for the phone: roster, chat, reviews, calendar, builder, billing | ||
| An in-app notifications inbox; push, email or both — their choice | ||
| Flat pricing, unlimited clients, every feature on both plans | ||
The only difference between the plans is the client limit: three on Free, unlimited on Pro.
Coach on your terms
Flat pricing, unlimited clients, no fee on what you earn. Built for coaches who mean business.